August 27, 2012
The popular streaming radio service Pandora recently released an update for its Android app that improved the GUI design and introduced new features like lyrics, play history and bookmarks. With Spotify's recent foray into mobile radio, this application design update is a strong move on Pandora's part.
The biggest change introduced with the Android update is the revamped interface. According to VentureBeat, the UI is far more polished than in previous versions, offering smoother control and improved navigation. Pandora's artist pages, discographies and bios were barely functional before, but they now load quickly without slowing down the other functions of the app.
One of the most useful updates to the mobile application design is the introduction of a play history. This not only allows users to track their favorite music but also rate songs and bookmark them for later play. Additionally, the song lyrics option helps users sing along with their favorite tunes.
While these changes may seem superficial, news source asserted that the app also fixed various bugs and should improve the overall user experience. This comes at an important time as Pandora is seeing more competition on the mobile radio front. Pandora's listener numbers increased by more than 50 percent in the first quarter of 2012 to 51.9 million users, but the company has reported trouble turning a profit at the same time.
With these UI updates, Pandora is increasing the mobile application's overall usability. Users have new features and a faster-paced app to play with, which should help the company increase both profits and user satisfaction. While mobile streaming radio is popular, features offered by apps like Spotify's premium service, including on-demand play, may outshine it.
According to Engadget, the updated UI design for Pandora takes cues from Google's recently released Android application development guide. This not only improves the overall appearance of the app but keeps it in line with the device's UI style, which can enhance usability and help users navigate the app more easily.
Overall, the Pandora update for Android seems to have made a focus on the user experience and increasing functionality in a simplistic, clean way. Other developers can take a lesson from this and improve their own apps in similar ways, and reap the benefits that a clean and aesthetically appealing UI can bring.